Healthcare & clinics
No-shows, and intake forms eating the front desk's morning.
Appointment reminders and pre-consultation intake on WhatsApp.
An AJMC randomised trial across 54,066 appointments found two reminders beat one — 4.4% no-shows against 5.3–5.8%. It is a small margin, and it is the kind of number worth measuring on your own data rather than taking from a brochure.